Our Search Engine Marketing [SEM] Services at a glance
ProLore provides holistic search engine marketing strategies to target your market and maximise returns on your investment using various internet search based platforms.
ProLore provides holistic search marketing strategies to target your market and maximise returns on your investment using various internet search based platforms.
Search Engine Marketing [SEM] Services
Search Engine Marketing mainly comprises of two channels
- Search Engine Optimisation [SEO] – Helps improve website ranking on the Search Engine Result Page [SERP]. Improving your website rankings on the natural list of links that are shown to a person who is searching for a particular product, service or solution on a search engine. It is also called organic search. Click on SEO services to read more about SEO.
- Paid Search/Pay Per Click [PPC] – Paying major search engines like Google, Yahoo! and Bing to place a link to your website based on the relevance and advert spend. Click on Pay Per Click Advertising to read more about our PPC management services.
Organic & Paid Search Results Layout on Google
- Mobile search adverts will appear when search engines are used on smart mobile phones
- Mobile Web adverts will appear on targeted websites visited via a mobile phone using 3G
- Mobile Apps adverts will appear on applications like games, travel planners, etc used on mobile phones
Read more on our Mobile Advertising page to find the massive opportunity available in online mobile advertising.
Learn which ad campaign and keywords work best for your online marketing efforts.
Web Analytics provides a complete understanding of your digital spend and helps you evaluate the return on your investment.
Online marketing display advertisement can be a simple link with an image to your website or an attractive banner of a predefined size. Click on Online Display Advertising to read more.